It’s your weekly e-shot of creative inspo from Famous Campaigns.
#1 Greggs launch Croc dupe
After dropping a collab in February, Greggs and Primark are back with a wider selection of Greggs-branded clothing.
The new 21-piece collection – will include bodysuits, bumbags and even Croc-style dupe clogs. Available in stores nationwide from August 5th.
#2 Heineken is challenging the late working culture in New York
The beer brand is spotlighting office workers hunched over their screens working long into the night. The stunt involved the brand projecting its message of a good work-life balance on to office windows for all to see.
#3 Ice Cream Project launches weird and wonderful flavours from Heinz Beans to Mayo
A summer pop-up shop named The Ice Cream Project based in Anya Hindmarch’s The Village, Belgravia has created strange and wonderful ice cream flavours available to purchase.
#4 Coca-Cola install “reverse vending machines” to encourage recycling
Coca-Cola Great Britain have partnered with Merlin Entertainment theme parks in the UK, creating “reverse vending machines”. The campaign rewards recycling by offering exclusive rewards, such as invite only experiences.
#5 Samsung showcase Night Mode function with nocturnal animals shoot
To highlight the Night Mode capability of the Galaxy S22 smartphone the brand partnered with two wildlife photographers to document a series of the UK’s nocturnal wildlife in urban settings. The duo spent two weeks putting the phone through its paces as they captured incredible shots including foxes, badgers, hedgehogs and deer.