#1 David and Victoria Beckham forget Uber Eats
David and Victoria Beckham recreate their viral ‘Be Honest’ moment for Uber Eats Super Bowl ad. A creative move by Uber Eats, which cheekily taps into a charming and viral pop-culture moment. View the ad here
#2 Deliveroo launches adult toy delivery service with Ann Summers
Customers can now get vibrators, massage oils, and sex toys delivered to their doors at lightning speed, as part of a steamy new partnership between Deliveroo and the nation’s best known sex shop.
#3 Netflix’s Griselda campaign causes a stir with ‘snorting truck’
Oh… to have been in the meeting where this crazy idea got signed off.
Netflix France are promoting “Griselda,” (series about Miami drug lord Griselda Blanco) with a clip featuring a branded truck seemingly ‘snorting’ lines off the streets of Paris with a giant straw.
#4 AI Needs Breaks Too! by KitKat
It turns out, even AI could use a break now and then!
The inspiration behind this playful campaign from KitKat Canada came from recent research by Google DeepMind, which discovered that even AI can perform better when it takes a break.
#5 Les Mills releases ‘Spaghetti Legs’
Fitness brand, Les Mills, known for giving people spaghetti legs, has created the limited edition Spaghetti Leg pasta! This follows a recent study that revealed that eating pasta makes you just as happy as an endorphin-boosting workout.