#1 easyJet launch female pilot recruitment campaign
easyJet have launched the next phase in a pan-European programme to encourage young women to consider a career as an pilot. The campaign was launched with a ātalkingā billboard, featuring real-life easyJet Captain Sarah Acklerley who took time out from the cockpit to chat to potential young recruits in London this week.
#2 Specsavers stop the traffic in Edinburgh
Specsavers eye-catching āparking blunderā in Edinburgh revealed as a cheeky stunt by the optical chain.
#3 Wall Street Journal mark anniversary of wrongful detention
In support of WSJ staff writer Evan Gershkovich, who was wrongfully arrested and detained by security services in Russia a year ago the newspaper are printing his āmissing articlesā. Evanās byline appears above a blank column āHis Story Should Be Hereā in this edition.
#4 Heinz create Ketchup phone case
Tapping into the viral Rhode lip gloss phone case ~ Heinz have taken to Instagram to promote their own case perfectly crafted to hold a single sachet of tomato ketchup.
#5 McDrive ad features menacing seagulls
This McDonaldās drive thru ad from Norway promoting their filet-of fish burger - gets a solid 10/10.
Bonus Inspo
āŖ In an unlikely turn of collabs, Elf Beauty has collaborated with punk water brand Liquid Death, to release the aptly named āCorpse Paintā!
āŖ One year on from their viral FOOH campaign featuring Bambino bags cruising the streets of Paris ā fashion brand Jacquemus created a REAL mobile handbag.
āŖ Some of the best and wackiest April Foolās stunts 2024