Here’s our round-up of some of our favourite creative brand campaigns of the week!
#1 Ad campaign tackles everyday gender bias
On International Women’s Day this new London poster campaign seeks to highlight unconscious gender bias. The ‘Imagine’ poster campaign, which is supported by Creative Equals, Goodstuff, Assembly and Open Media, is running across the UK on social, OOH and in cinemas.
#2 University of Nottingham launches Micro Prospectus to cut paper waste
The University of Nottingham have unveiled ‘the world’s first Micro Prospectus.’ A tiny product which hopes to make a big difference when it comes to paper waste.
#3 Kim Kardashian’s Caution Tape dress is red carpet challenge
Kim Kardashian attended Balenciaga’s Paris Fashion Week show yesterday dressed in one of the most extreme looks of fashion month: a caution tape-wrapped catsuit. But mobility proved to be an issue for walking in such an crazy ensemble proved so tricky that a clip showing her hobbling down the red carpet has gone viral.
#4 Comic Relief are challenging celebrities to walk across 30,000 lego bricks
LEGO hurts to walk on, that’s no secret – so why would Jacqueline Jossa walk across over 30,000 pieces? For Comic Relief, that’s why! The indoor-safe equivalent of walking on hot coals appeared by the River Thames this week.
#5 Subway invites members of the public onto VIP pop-up yacht restaurant
The sandwich chain are launching their ‘Meal Deal Millionaire’ prize draw with a VIP pop-up restaurant on yacht in central London.