Famous Five #97

💡Inspo from the universe of creative brand marketing

Jun 06, 2025

#1 Brittany Ferries make waves with this exquisite ad

A wonderful bit of art direction and copywriting here from Brittany Ferries. This is the first ad in a three-part campaign series (from McCann Bristol) of trips to France, Spain and Ireland – all set to sail soon.

#2 Tinder wants to bin your emotional baggage

A hot pink, bin lorry was spotted on the streets of Mumbai designed to help customers move on from the past. The 'EX-press' garbage truck will collect emotional baggage e.g love letters, photos, hoodies and soft toys - offering individuals a way to let go.

#3 Raye eats Weetabix off her Spotify plaque, Weetabix eats the internet

Weetabix and BBH have plastered Croydon with a golden tribute to hometown hero Raye, after the singer celebrated a billion streams of “Escapism” by eating Weetabix off her Spotify plaque and posting it to TikTok.

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#4 More girls should get into fights

To mark its 30th anniversary, YES Charity has teamed up with Iris to launch “The Good Fight” — a striking new campaign that reframes boxing as a tool for empowerment rather than aggression. Kids appear post-training, bruised but defiant, beneath the deliberately provocative lines: “More girls should get into fights.”

#5 KFC unveils the Finger Lickin’ Fork – a stylish fix for saucy rice bowls

Born from social chatter about how finger-lickin’ just won’t cut it when it comes to Rice Bowls, the quirky product release from Mother answers back with style and silverware.

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